The Soberful Mastermind
Anyone can stop drinking for a day, a week, a month. It’s staying stopped that’s the problem.
Sobriety is 10% not drinking and 90% emotional sobriety. The Soberful Mastermind is where you learn the 90%.
You’ve done the stopping. More than once.
Nothing was ever holding it in place.
And every time it slipped, you trusted yourself a little less.
Why willpower fails and emotional sobriety works
Thoughts lead to feelings. Feelings lead to behavior. And drinking alcohol is a behavior.Your drinking doesn’t just happen. It starts in your thoughts.
Thoughts → feelings → behavior
Here’s one way it goes. It’s the weekend, the sun is out, and you think it’d be so nice to have a couple of drinks and watch the sunset tonight.
That’s a thought. Then comes the feeling that follows it, which is anticipation. Then the behavior. You have the drink. And there you are, drinking more than you’d planned.
Or maybe it goes the other way.
You’ve had a terrible week. Your boss has been awful, or you’ve had an argument with your partner. And you’re thinking, this isn’t fair. I’m not appreciated.
Then you start feeling the feelings that go with those thoughts. Sad. Angry. Frustrated.
And the thoughts and the feelings lead to a behavior.
Good week or bad week, it adds up to the same thing. Alcohol is the best way to respond to this.
And here’s why willpower can’t win
When you’ve been trying to stop drinking, you’ve been using willpower. And you’ve been using it right at the end. On the behavior.
It’s never going to work. Your thoughts and your feelings are far more powerful than willpower ever can be.
Willpower’s a muscle. It gets fatigued.
Emotional sobriety works on the other part. The thoughts and the feelings.
It works on them so that the last part never happens.
Imagine a train on a track. We divert the train onto a different track, so you get a more helpful behavior out of whatever thoughts and feelings turn up.
And once you’re emotionally sober, that just happens automatically.
Introducing
the Soberful Mastermind
A program that teaches you how to interrupt the thoughts and feelings that lead to drinking.
Emotional sobriety is skill-based. It’s emotional regulation. It’s having mastery over your own thoughts and feelings, instead of handing them to a drink.
Those are the skills we learn in the Mastermind, from day one.
Boundaries, so you stop saying yes and resenting it all week. Balance, so you catch what’s really going on before it turns into a drink. Difficult people, so the ones who wind you up stop running your evening. And the stories you tell yourself, which is where most of it starts.
You start learning them on the first day. There’s nothing to work up to.
What you get
- Two live calls with me every month. Every 2nd and 4th Tuesday, 2pm EST / 7pm UK, an hour. I teach something, then I coach. This is where you bring the thing that actually happened this week and we work it through together. All recorded.
- The journal prompts. Fifteen minutes a day. You're never sitting there wondering what to write.
- A new lesson every month. One behavior, one video, one handout. Small enough to actually do.
- The private group. Nobody can see what you post. None of your Facebook friends will see your membership or anything you write. You don't have to use your real name.
- The Getting Started Kit. This is where the practice gets set up so it actually runs, instead of sitting there.
A 12-month program.
Yours for as long as you need it.
The Mastermind runs for twelve months.
But because I want you to succeed, you pay once and stay as long as you need.
No recurring charge. Nothing to renew.
About Veronica Valli
Author, podcaster, therapist, coach.
Veronica was addicted to drugs and alcohol by the time she was 18 years old. She turned to alcohol to manage her crippling anxiety and panic attacks. Desperate for help, she went to countless professionals and finally got sober when she was 27.
It wasn't until she understood why she drank the way she did that she was finally able to stop. She became a psychotherapist and has since run a rehab, worked with government and private practice, written three books and hosts the popular Soberful Podcast. She has been sober for over 25 years and, as a sobriety coach, has helped thousands live happy, successful, sober lives.
As Featured In
“Is this
just another course?”
Fair question. You’ve bought things before.
But you don’t have a knowledge problem. You’ve read the books. You’ve done the podcasts and the googling at midnight. You probably understand your own drinking better than most people who’d try to help you.
The only reason you’re not sober is that nobody ever taught you the 90%.
That’s what this teaches.
Join the Mastermind
The next live call is August 11th, 2026.
Join before then and you’re in the room for it.
or
(Regularly $1997*USD)
BONUS!
Join in the next 5-days and get:
Bonus One: The Five Pillars of Sobriety Workshop (10 hour recording)
(Value $497)
Bonus Two: The 30-Day “Let Go of Alcohol for Good” Audio guide
Your step-by-step structure to start strong.
(Value $47)
Bonus Three :The 90-day Sober Mindset Journal (90 days of journaling prompts that will shift your mindset into sobriety)
(Value $17)
Order
Items
Summary
FAQs
Our program is designed to disrupt your current habits and behaviour and introduce new, healthier routines. It involves active participation and applying what you learn—it's about doing, not just understanding. We're confident in our methodology because it’s based on cognitive behavioral principles that have helped many before you. What I teach in this program is based on my clinical experience working in rehab and private practice as a psychotherapist. It’s based on research on the most effective ways to get sober and change habits. And it is the program, habits and methods I used to get to 24 years of sobriety.
We believe that sobriety is like a seesaw and that you need to keep putting weight on the sober end. The more weight (information, knowledge and support) on the sober end means that, eventually, your sobriety will become embedded. If you join this program, you are making a significant commitment to yourself to be sober.
The truth is, we all have struggles. Even if alcohol is no longer a thought in your mind, there are likely difficult areas in your life that you'd love to improve. Everyone can benefit from building better sobriety habits. Check out the testimonials; many people join this program because they are sober but still don't have the lives they want. The real work in alcohol recovery has to do with all the underlying issues we face daily. If you want to improve your relationships, parenting, and career, or if you're unsure of your purpose in life, The Soberful Mastermind will help.
Exactly that. There is no limit on how long you can be a member and no recurring payment. The program will run for a minimum of 12 months.
Every 2nd and 4th Tuesday, 2pm EST / 7pm UK, an hour. The schedule will be posted well in advance, so please mark it on your calendar. They last 60 minutes.
I teach something, then I coach. This is where you bring the thing that actually happened this week and we work it through together. All recorded.
You will receive a new behaviour change lesson monthly through a pre-recorded video and handout.
We use Facebook as it’s the easiest platform to navigate. We have also found that most community interactions take place there. The Soberful Mastermind is entirely confidential. No one can see what you post in there. None of your Facebook friends will see your membership or anything you write. You do not have to use your real name to create a Facebook account.
You can create an anonymous profile to keep your communications confidential.
Yes.
Our 7-Day Conditional Satisfaction Guarantee
We understand the commitment it takes to embark on a journey toward sobriety, and we stand confidently behind The Soberful Mastermind. That's why we offer a 7-day conditional satisfaction guarantee.
Here’s how it works:
- Engage Fully: To give the program a fair chance, we ask that you actively engage with all aspects of The Soberful Mastermind for the first 7 days. This includes attending live sessions, completing all assignments in the Getting Started Kit, and participating in community support.
- Evaluate Your Progress: If, after fully engaging for 7 days, you feel the program hasn't met your expectations or you haven't seen any tangible improvements in your journey toward sobriety, we're here to support your next steps.
- Request a Refund: Simply reach out within the first 7 days of the program and show us that you've genuinely engaged but haven't observed the benefits we've promised. You will need to submit all your completed work from the Getting Started Kit. We'll refund your investment in full.
Our confidence in The Soberful Mastermind is complete, and we believe that once you start applying what you learn, the value will be undeniable. This guarantee ensures that you can join us absolutely risk-free. You have everything to gain from this transformative journey and nothing to lose.
BEFORE STOPPING DRINKING
The information on this site and in the Soberful programs are for educational purposes only and are not meant to replace any advice from a healthcare professional. Please consult your healthcare professional before you give up alcohol. Withdrawal from alcohol can be life-threatening and even fatal.